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Every backcountry track has a story. As does every rider, and every piece of G3 gear we’ve designed, tested, and shared over the past 20 years in the backcountry.

Our engineers, designers and athletes have committed a lifetime of effort, perseverance, and creativity into chasing that moment of hard earned bliss. Every experience, place and person we’ve interacted with along the way has helped inform and inspire our product evolution. Never complacent and always curious, G3 is constantly pushing the boundaries of what’s possible; so that you can too.

Watch for more #G3Backstories this fall.

Skier: Chad Sayers
Locations: Chamonix, Engelberg, La Grave
Video: Daniel Ronnback

Gear:
G3 ION Bindings ca-store.genuineguidegear.com/products/ion-12
G3 Alpinist Skins ca-store.genuineguidegear.com/products/alpinist-climbing-skins-1

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